Watch Julian Speak

Meet Julian

Julian Barnes is the Co-Founder and CEO of BFS and a frequent speaker at industry and corporate events on the state of the fitness & self-care industries.

He Barnes created New York University’s Institute in Entrepreneurship & Small Business Management, taught the Fitness Marketing & Management class at the Swedish Institute's College of Health Science, and lectured at Columbia University and Wharton.

In addition to delivering the State of the Industry at the Annual Summit by BFS, Barnes has spoken at conferences such as the Health & Fitness Assn, the IDEA Health & Fitness Assn and Women’s Health Magazine.

He has also been featured in publications such as The New York Times, Crain’s NY and Club Industry and he is a frequent podcast guest on Escape Your Limits, HALO Talks and the Future of Fitness.

He earned his BA from Tufts University and his JD from the UNC at Chapel Hill School of Law.

Keynote Speaker

Barnes is a frequent speaker on these topics:

• the State of the Industry
• Using Employee Engagement to Drive Client Retention
• Identifying Your Ideal Client