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CORPORATE MEMBERSHIP

Showcase Your Brand to the CEOs of  the Most Successful Operators In the Industry

Become a BFS Corporate Member and reach thousands of decision makers across Boutique fitness, Self-care, and Beauty businesses.

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[MEMB] Delightree Logo 300 x 100
_[MEMB] FitGrid 300x100(3-24) (1)-1
Eleiko Sport Inc. Principal Logo
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_[NL] Les Mills logo 300x100(white) (1)
MACROLEASE Principal Logo
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Perform Better Principal Logo
Quickbooks
[NL] Sabre logo 300x100
[NL] Tucketts 300x100(4-14)
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[MEMB] Wellhub Logo 300 x 100
Woodway Logo Black

Become a BFS Corporate Member and Get:

Impactful
Exposure

Access to
Conversation

Industry
Insights

Hyper-targeted
Connections

Why It Works

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We know our Members’ goals, challenges, and growth plans
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We understand your unique value and how you solve problems
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We connect you with the right executives at the right time

Our Typical Operators Profile

Multi-Location
$2M+ in Annual Revenue & Profitable
Scaling Mindset
Experienced Management Team

[Learn more about BFS>>]

What Our Partners Say

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Access & Influence

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Connect with studio leaders and generate strategic conversations.

[LP] Corp Member Page - Webinar with Paula Comfort YF

We showcase you to our Network to drive visibility and credibility for your solutions.

Our Corporate Member Philosophy

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Educate

We use your content to show our Members how your solutions can solve their operations challenges & help them grow their businesses.

   Example: We can use your content to create a Playbook for your area of expertise.  See the Hire Ground Talent Playbook

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Elevate

We showcase your brand to our strategic partners’ audiences when they share our insights and proven methods across their own digital channels. 

   Example: We can integrate your 15 second video in our “State of the Industry” Fireside Chat video series where thought leaders share their expertise with our Network.

Some of our strategic partners:

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[LP] Corporate Membership - Connect

connect

We share your brand with our Members whenever it comes up organically during 1:1 strategy sessions, peer network meetings, and executive coaching conversations.

   Example:  When a Member is opening a new studio, hiring staff, or exploring new member acquisition channels, we may share your brand as a trusted resource or facilitate an introduction if applicable.

Industry Insights

Gain exclusive insights, trends, and practical strategies designed to keep your boutique fitness or wellness business innovative and competitive.

[LP] Corp Member Page Profitability chart

of the respondents are profitable studios.

[LP] Corp Member Page Number 1 objective

of the respondents said their main business objective is growing their membership

[LP] Corp Member Page Number 1 Challenge

of the respondents said their biggest challenge is
client acquisition

Built to Help You Win More Studio Clients

BLOG + NEWSLETTER PROMOTION

BFS creates blog posts from SOTI Fireside Chats and promotes them via newsletters and the website. Partner brands can be woven into these editorial campaigns for expanded reach.

MARKETPLACE VISIBILITY

Every digital media feature includes a dedicated Partner profile page within the BFS Marketplace, offering ongoing exposure to studio owners.

LEAD-GENERATING PLAYBOOKS

BFS publishes Partner-created blog compilations as Playbooks, gated by email capture. Each lead generated is automatically shared with the Partner. Examples include Playbooks from Higher Ground Talent, Les Mills, and Sabre.

MINI SOTI REPORTS

Partners can be featured in focused reports that dive into a single modality (e.g., Pilates, Yoga, Strength) or a business function (e.g., Marketing, People Ops, Studio Ops).

 

INTEGRATED VIDEO CAMPAIGNS

Partners provide 15-second video clips that are embedded into 90-second BFS video content featuring thought leaders discussing insights from the BFS 2024 State of the Industry Report (SOTI). These co-branded videos are shared across both BFS and the thought leader’s social media channels.

EVERGREEN SOCIAL CONTENT

Because these videos are evergreen, they continue to provide long-term visibility and relevance to BFS Members, keeping Partner messaging in circulation over time.