Skip to content

Membership & Advisory Programs
at The BFS Network 

 The BFS Network offers selective membership and advisory programs for founders and executives in fitness, wellness, and beauty who are responsible for consequential decisions. 

BFS-42

Peer Network 

A vetted, confidential peer environment for multi-location founders and executives navigating complex decisions.

Reports page images 600x295 (2)

Executive Advisory 

BFS Executive Advisory is a selective 1:1 engagement for founders designing the next phase of their business, growth, scale, or exit. 

Front Desk Worker Selling Membership at Cycling Studio-2

Sales Training Program 

A function-specific training for studio sales teams, led by respected operators who run high-performing businesses themselves, not career trainers. 

Core peer

Franchise Business Accelerator

A purpose-built program for franchisors with 10–100 open locations, turning franchising into a disciplined, data-led growth system.
 

Find your fit inside the BFS Network



F.A.Q.

What membership programs does The BFS Network offer?

The BFS Network offers four programs: the Peer Network, a vetted peer environment for multi-location founders and executives; Executive Advisory, a selective 1:1 engagement for founders designing the next phase of their business; the Franchise Business Accelerator, for franchisors scaling from ten to one hundred locations; and the Sales Training Program, which develops front-line sales teams. Each program is selective, and admission is based on stage, decision context, and mutual fit. 

Is The BFS Network the same as Boutique Fitness Solutions?

Yes. The BFS Network was formerly known as Boutique Fitness Solutions and Boutique Fitness Summit. It is the same organization, now serving founders and executives across fitness, wellness, self-care, and beauty. 

Is BFS a coaching program?

 No. BFS is not instructional or prescriptive, we do not run businesses, teach generic frameworks, or issue directives.

BFS operates through selective advisory relationships, curated peer networks, and independent industry data to support real decision-making while preserving founder judgment.

Does BFS offer training for my team, or only programs for founders?

Both. The Peer Network, Executive Advisory, and the Franchise Business Accelerator serve founders and executives directly. The Sales Training Program develops your front-line sales team and is led by active operators who run high-performing businesses themselves. 

Who qualifies for membership?

BFS works with a limited number of founders who have moved beyond early-stage survival and are focused on building durable, scalable businesses. Most members lead profitable, multi-location businesses in fitness, wellness, self-care, or beauty. Admission is intentionally selective to protect the relevance and trust of the network. 

How do I apply?

Start a conversation. Every program begins with a discussion of your business, the decisions in front of you, and whether BFS is the right fit — details on cadence, format, and expectations are reviewed during that process to ensure alignment before admission.