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BFS Events Past Speakers

 Industry leaders FROM THE BOUTIQUE FITNESS SOLUTIONS ERA WHO SHAPED OUR STAGE

During our active events years, BFS convened founders, executives, investors, operators, and strategic voices across fitness.

 This archive highlights the leaders who contributed to BFS events and helped advance conversations around growth, leadership, capital, franchising, operations, brand strategy, and business performance.

Ruth Zukerman

Ruth Zukerman

Co-Founder, Soul Cycle & Flywheel

BFS Event
BFS NYC · 2019
Session
Riding High Book Signing
Theme
Book Signing
Role
Partner

Ruth Zukerman is the co-founder of SoulCycle and Flywheel, both wildly successful companies that innovated the studio cycling movement. She pioneered the boutique fitness industry by creating a pay-per-class structure and offering a more dedicated genre of group fitness, emphasizing customer service and quality experiences. Over the last decade with these companies, she has come to realize that her passion is greater than simply cycling or fitness. Her mission is to connect people to each other as well as to their own inner strength, and empower them to carry the positive, powerful attitude they have on the bike on into their lives and their careers.

Zukerman speaks around the country, inspiring people to get unstuck, and find new paths and passion for a successful second, third or even fourth act in their careers. She’s currently at Flywheel as creative director and still teaches classes there every week. Her memoir, RIDING HIGH: How I Kissed SoulCycle Goodbye, Co-Founded Flywheel and Built the Life I Always Wanted, was published in October 2018.

About the BFS Speaker Archive

What is the BFS Past Speakers archive?

The BFS Past Speakers archive is a curated record of founders, executives, investors, operators, and industry leaders who participated in BFS events during our active events years. 

What industries are represented in the BFS speaker archive?

The BFS speaker archive primarily represents leaders from the fitness industry, including operators, franchisors, investors, technology providers, marketers, real estate experts, and business strategists who contributed to BFS events during our active events years. 

Why did BFS create this archive?

BFS created this archive to document the leaders, conversations, and business themes that shaped its event history and continue to inform its work with growth-oriented operators. 

How are featured speakers selected?

Featured speakers are selected based on their industry relevance, leadership experience, connection to BFS event themes, and contribution to operator-level conversations. 

Where can I find past BFS events?

 You can explore the broader history of BFS events through the Past BFS Events archive. 

Were these speakers part of the Boutique Fitness Summit?

 Yes. These speakers participated in events hosted by BFS, which was founded in 2018 as the Boutique Fitness Summit, operated as Boutique Fitness Solutions, and hosted its flagship event as The Summit by BFS. The organization is known today as The BFS Network. 

 The conversations have evolved.
The founder lens remains. 

BFS began by creating space for the fitness business conversations the industry was missing.

Today, that work continues through peer networks, advisory, executive training, and proprietary market intelligence for successful multi-location founders building the next stage of growth.